CERTIFICATE PROGRAM
Learn how to become an Executive Coach and make over $100k a year!
Have you heard about the booming Executive Coach market? It is one of the fastest growing professions out there. Why? It is lonely at the top. In the same way that individuals sought personal trainers to pump up their physical fitness in the 1990s, Executive Coaching is pumping up managerial fitness in this highly competitive decade. Business coaching is also helping managers and executives package and sell their passions as entrepreneurs, deal with corporate or personal transitions and/or prepare for retirement.
Then there is you. Are you looking for a change? Frustrated by your company's politics? Burned out by the overload? A psychologist who is looking to expand into new terrain? A savvy teacher who wants out of administrivia and continuing cutbacks? You might want to consider Executive Coaching. A wide assortment of individuals are choosing this very lucrative career. I have been all of the above and this is by far my favorite calling (and most profitable!).
Turn your listening and coaching skills into dollars. Make money from the comfort of your own home. Much Executive Coaching is done by phone. The secrets to success in phone, in-person or Web based Executive Coaching are contained in this affordable, one-of-a kind program.
The Executive Coaching Toolkit comes in a set of six downloadable files or six CDs sent by mail. You can start right way. The Toolkit starts you from scratch by introducing you to the industry and how coaches get started. It talks you through the six key tools in Executive Coaching:
- Clarity Tools (definitions, how much to charge, who is qualified, secrets to successful marketing, etc)
- Assessment Tools (how important they are; 12 most popular tests)
- Discovery Tools (Art & Science of Questions, Laser Listening, Appreciative Inquiry, Mining for the Mother Lode, etc.)
- "Aha" Insight Tools finding underlying themes in client's behavior, words and mannerisms)
- Accelerated Change Tools (Goals, Dare to Declare, Surround Sound, Going for the Gold Tip Sheets for top 20 Executive developmental needs, etc.)
- Resource Tools (Intake forms; Metaphor Examples, Word Crafting Examples, Best Books for Coaches, Best Books for Clients, Ethics, College Programs, etc.)
| CD #1. Clarity Tools | |
| 1.1 | What is Executive Coaching and where is it done? |
| 1.2 | 6 most common themes you see in Executive Coaching? |
| 1.3 | What are some of the leading Executive Coaching institutions? |
| 1.4 | How to identify and handle prisoners, vacationers and go-getters in coaching |
| 1.5 | How (and how much) should you charge for your services? |
| 1.6 | What are companies typically looking for in an Executive Coach |
| 1.7 | What professional organizations are best for networking and learning? |
| 1.8 | Secrets from successful coaches on how to get into the business |
| 1.9 | What are the best models of coaching? |
| 1.10 | How much do you need to know about the industry/business of the Executive? |
| 1.11 | 3 must-do marketing tools-based on interviews with six figure+ Executive Coaches? |
| 1.12 | What are the typical steps in Executive Coaching? What should be included in the Welcome Packet? |
| 1.13 | What difference does culture (corporate & international) make in Executive Coaching? |
| 1.14 | How important is Certification? |
| 1.15 | How do you best set objectives in Executive Coaching and estimate how long it will take? |
| 1.16 | How much background industry information do you need to do excellent coaching? |
| CD #2. Assessment Tools | |
| 2.1 | How important is assessment to your coaching? |
| 2.2 | What are the three different types of assessment (interviews/tests/shadow coaching) |
| 2.3 | What are the best psychometric & 360 degree tools and how do you use them? |
| 2.4 | What are the best ways of designing a report |
| 2.5 | What do you say about confidentiality in Executive Coaching? |
| 2.6 | Which instruments require certification and which ones don't |
| 2.7 | How do you integrate the data from the assessment into your own observations |
| 2.8 | What every coach must know about reliability and validity - to avoid law suits |
| 2.9 | How strong should you be if the results don't concur with self perception? |
| 2.10 | How do you handle variability in multi-rater feedback? |
| 2.11 | Alternatives to taking certification workshops on the various instruments |
| 2.12 | What are the best team and organizational assessment tools? |
| 2.13 | What are other forms of assessment, e.g., business simulations, observation, shadowing, etc? |
| 2.14 | Introduction to 12 of the most popular assessment instruments:
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| CD #3. Discovery Tools-laser listening, the magic of metaphors, mining for the mother lode, situational coaching, word crafting and oblique techniques | |
| 3.1 | The art and science of asking questions |
| 3.2 | 4 kinds of questions: when to use them and how to sequence questions |
| 3.3 | Demonstration of laser listening - how to take mixed signals; focus and amplify the meaning |
| 3.4 | What gets in the way of laser listening |
| 3.5 | How mining for the mother lode leas to profound "ahas" in coaching |
| 3.6 | How to add magic to your coaching through metaphors |
| 3.7 | How does word crafting power up the impact of your coaching |
| 3.8 | How do you use the "oblique technique" to reduce resistance in coaching |
| 3.9 | How does appreciative inquiry (emphasizing strengths) amp up the motivation to change |
| CD 4. #"Aha" Insight Tools (finding themes, making the unconscious conscious) | |
| 4.1 | Looking for themes and patterns in the client's words and actions |
| 4.2 | Demonstration of finding underlying themes |
| 4.3 | Top 20 themes: dealing with conflict, bully behavior, politics, conflicting priorities, company coups, balance of life, ethics conflicts, etc., and how to deal with each. Examples from real coaching. |
| 4.4 | What if the Executive is not ready to accept the feedback? |
| 4.5 | How much should you delve into personal life? |
| 4.6 | What are the value driven-themes that can help or hurt Executives (excessive focus on money, status, over or under-zealous ethics, etc.) |
| 4.7 | How do you fill your sessions with "Ahas" that make you irresistible. |
| 4.8 | How making unconscious behaviors conscious enables managers to have choices |
| 4.9 | How self awareness is a powerful enabler |
| 4.10 | How do you deal with Teflon coated clients |
| 4.11 | How to bring clients to their own solutions |
| CD #5. Accelerated change tools (Dare to Declare, Surround Sound, Making Decision Rules and other change tools) | |
| 5.1 | Sample Executive Coach Plan |
| 5.2 | The power of Daring to Declare |
| 5.3 | How Surround Sound can keep the client on track |
| 5.4 | How Making Decision Rules can clarify the change process |
| 5.5 | How mastering Tricks and Triggers can make change more manageable. |
| 5.6 | How to finesses Wiggle Words (I'll try, etc.) |
| 5.7 | Mentoring opportunities to build your own coaching skills |
| 5.8 | What programs are available on the Web for goal setting and tracking? |
| 5.9 | The wiggle word watch (I'll try, Let me see) and what can you do to get commitment? |
| 5.10 | Skill Building Tip Sheets (20 "Going for the Gold" Tip Sheets to give to clients on the top 20 themes that come up during coaching, e.g., Toxic Bosses, Courage, Staffing & Workload, Decisiveness, Technical Depth, Meeting Deadlines, etc.) |
| CD #6. Resource tools (sample intake forms, contracts, dialogs, metaphors, etc.,-PDF FILE) | |
| 6.1 | Best Books for Coaches (annotated) |
| 6.2 | Best Books for Clients (annotated and listed by themes) |
| 6.3 | College Programs and Certification Programs |
| 6.4 | ICF Code of Ethics |
| 6.5 | Coaches Creed |
| 6.6 | Contact Information |
Your ability to attract clients will be directly related to how well you do the above. No amount of marketing can cover up gaps in any one of the skills.
This Executive Coaching Toolkit includes the best-practice techniques, tools, and resources for Executive Coaching. What makes them best-practice? The survey of top coaches done for this Toolkit reinforced the widespread use of these tools. Many of those coaches came from the Center for Creative Leadership (CCL), the #1 Executive Development Center in the US. CCL was chosen as #1 over Harvard, MIT, Stanford and others in a survey of 728 business executives by Business Week for six years in a row. The best practices are culled from the Best Coaches out there.
You won't find this much vital information anywhere in such a condensed space. The Executive Coaching Toolkit is designed to take you through the entire Executive Coaching process in the shortest possible time.
Learn how you can cash in on this increasingly popular career. You can earn and learn at the same time. You don't even have to quit your job as you prepare for either part or full time Executive Coaching.
10. You will be a much more effective Executive Coach.
9. You will increase your word-of-mouth because you're good!
8. By knowing more, you will make more.
7. Your increased confidence will help you sell more coaching.
6. You will get more repeat business.
5. You will have more credibility on your resume.
4. You will have learned the best practices from the best in the business.
3. You will get more referral business.
2. You will learn skills you can apply immediately.
1. And the #1 reason is... You can't afford to miss this incredible way to enhance your coaching skills and business!
fast-tracked Executive Coaching Toolkit!
The technique and information-packed Executive Coaching Toolkit...
- Guides you step-by-step through the 5 Executive Coaching core competencies ..giving you a simple path to master each skill
- Draws advice from some of the best Executive and Business coaches - most of whom earn over $100k a year. This will help you shortcut your way to proven success
- Includes the best resources out there: books, assessment devices, training programs, etc. This saves you hundreds of hours separating the best from the mediocre.
- Provides you will a list of the best ways of getting referrals to jump start your feeder system
- Shows you how you can work from home while you set yourself up for success. Listen to the CDs or MP3 files in your car, while you exercise or prepare dinner. It's a relatively painless transition.
- Has specific examples of each of the skills-what words to use and what words not to use. Calibrating your choice of words is a powerful tool in moving people forward.
- Gives you demonstrations of some of the skills
- Includes a bonus Resource Tool Workbook in the that has templates for contracts, intake templates, instructions to clients, Tip Sheets to hand out to clients to help them improve on 20 different leadership skills, 13 Assessment Tool Description sheets, etc., You can modify any of these and use as your own.
For pricing information, click here
Frequently Asked Questions
| Q: | Sheila, is this program for the brand new people to Executive Coaching or somewhat experienced coaches? |
| A. | Both. Brand new people will find it extremely helpful to have so much knowledge consolidated in such an easy-to-use knowledge and skill building program.; The program will kick-start their new career. Somewhat experienced Executive Coaches will find that the Program enriches their skills and knowledge and makes them a better coach. Most coaching is done in private and so it needs to be improved through exposure to other's ideas and resources. The model, ideas and resources are drawn from the best-in-the business, e.g., from coaches with experience at the Center for Creative Leadership. Why not benefit from the success of others? |
| Q | I am currently working full time for a company and would like to do Executive Coaching part time. I am not sure whether I want to give up the security of my "day job" Is this relevant for me? |
| A | Absolutely. This Program allows you an easy way to test your interest level, your skills and build your possible "alternative career." Many individuals combine Executive Coaching with a full time job. Others combine it with consulting, training or teaching. You will find that the skills will also help you inside your current job. |
| Q | Going through a six CD program sounds like it is too easy for a new person to learn coaching skills. Is there mentoring available with the Executive Coaching Toolkit? |
| A | The Executive Coaching Toolkit with its six CDs provide an excellent introduction to Executive Coaching and the necessary skills. You will also notice that there is an option for an Executive Coaching Certificate Program that comes with a 5 week long teleseminar based private and group mentoring. This Certificate Program gives you hands-on practice, peer tape review and mentoring in Executive Coaching. You receive a Certificate at the end of that program that can be used to add credibility to your resume. |
| Q | I am a seasoned Executive Coach. Will this program benefit me? |
| A | All of us who do Executive Coaching work in a fairly private world. It is hard to have the privilege of observing or learning from other Executive Coaches who are best in the business. This Program (and others!) is needed for all of us who want to keep on improving as the state-of-the-art improves. You are also welcome to buy just one of the CDs/MP3 files if you want to work on a single core competency. For myself, I found that interviewing and role playing with some other Top Coaches in the development of this Program enhanced a few techniques for me. I have over 25 years in the business with a Ph.D. in Counseling and Organizational Psychology. If there is still technique and material for me to learn, there is for other seasoned coaches. If you don't think you need it, you could be in trouble by resting on your laurels! |
| Q | This Executive Coaching Toolkit seems a little pricey for me. |
| A | Price is always relative. I charge $300/hour for a coaching session. The price is less than two additional coaching sessions for the Toolkit. The Certificate Program with its 5 weeks of mentoring and tape review amounts to the addition of one new client. We are talking about a six figure+ career. If you are not willing to invest this nominal amount in your Executive Coaching career, I would question your seriousness about making it truly work for you. |
| Q | Can you guarantee that I will be a six figure Executive Coach after completing this Program? |
| A | In a word, no. Nobody can guarantee that you will use the information appropriately, or even use it at all. It is up to you to take the best information available to you and work your plan. The guidance provided in the Certificate Program can accelerate your progress in that direction enormously. The Toolkit and Executive Coaching Certificate Program will help you be the best you can be. |
So what are you waiting for?
Click here for Executive Coaching Toolkit or Certificate Program